A community built on strength.

About Us

A community built on strength.

LFG is a performance- based athletic wear brand that was founded on the belief that any and everyone should have the opportunity to be an athlete and access to quality, high-performance gear.

We believe that activewear should help you feel good and look good with unrestricted movement, so you can perform your best at any time.

So go forth without any restrictions. No camel toe, no slip-throughs, no awkward sweaty patches, and most of all, no excuses to not put your best self forwards.

So gear up, and LFG!

From the people
The softest pair of leggings I've ever owned. Extremely comfortable and supportive, I have one in almost every colour!
— Rachel loh
Super flexible, no problem to squat in these shorts.
— Alfred Leung
I love the Athlete Set! I have both the Gen 1 in Black and Gen 2 in Burgundy. Both are really comfortable and love the fabric.
— Maria Chua
Leggings are absolutely sweat-proof and squat-proof! They're not exaggerating when they say it's body-hugging! I love wearing these for training because they just feel like second skin and never slips. Great stuff!
— Pearl Yan
I've owned two pairs of the 5" Freedom Shorts now and I love and am super impressed by this brand.

The materials have a premium and soft feel that makes them comfortable for everyday wear yet they perform in tough workouts, flex very easily, and even after three months of use and regular washing, they still feel and look the same as they did new, colour and everything. The Freedom Shorts are versatile too, I like to wear mine for casual just because of the flattering fit/cut and comfort.
— Wayne Tsang


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